III. The Friend Letter
This section gets you in front of people. The outcome is VISIBILITY.
Photo by Scott Graham
All things being equal, people will buy from a friend.
All things not being quite so equal, people will still buy from a friend.
If you’re not going to make friends, resign yourself to dealing with neutrals and enemies. ~Mark McCormack,
What They Don’t Teach You at the Harvard Business School
This will be a bit long to read. It’s not a Tweet or Instagram. But it’s worth printing, marking up, and studying, because if you get this part right, a well-written letter to friends, and if you use the follow-up steps outlined in later articles, you will likely end your career transition with a brilliant job offer.
This is worth spending time on:
- The Most Important Letter You Will Ever Write
- Anatomy of a Friend Letter
- Friend Letters That Produced Job Offers
- How to Create a Career Transition Focus Group
- Checklist to Shake Job Leads Out of the Trees
- 45 Gifts to speed job offers
- Stop Seeking, Hunting, or Searching for a Job
- Every Letter You Could Possibly Need